Creating the Perfect Business Sign for Your Lobby or Reception Area...You are sure to have seen indoor logo signs in the lobbies and waiting areas of countless businesses and office buildings the world over. Indeed, an artistic business reception sign can welcome employees, impress clients and set the tone in an incomparable way. But above everything else, its presence can emphasize a business identity, which is a critical point that successful businesses should be mindful of.
Any business owner would agree that corporate signage is an important aspect in their business operation – it establishes a corporate identity, forges a strong business brand and facilitates business promotion through visual signals and brand recognition. That is why in most business settings, the corporate logo or brand is displayed publicly, in places where clients and passersby can see it from time to time. On the business premises, business logos in the form of signs and art are likely to be found in the lobby or in the reception area where people come and go – likely the most visible and trafficked place in the office. The business interior signage should be present in significant areas within the building for it to matter and for it to breed familiarity among those who come across it. But how does one create a business reception sign or lobby signage that will truly redefine the corporate identity? |
A Great Sign Starts with a Good Logo!

Here are some of the things that a business owner, brand manager, marketing director, or key decision maker should take into account, should he or she plan to put up interior office signs:
· When you create, design or develop a business logo, always remember that this will contribute to your business identity. Each element that you incorporate in it is representative of your business and employees, so be mindful of quality and proper representation.
· Employ the help of professional logo designers from a reputable design firm for your logo, if you haven’t already. Whether you are a small, medium or a big business operation, your interior office signage should communicate your professionalism and reputation.
· Don’t be afraid to try a unique style of reception signage which could really set you apart from the signs in other office lobbies. Work to come up with a unique design that will create a strong first impression and a lasting impact for people. Make your business sign stand out.
· Ensure that the business philosophy of your company represented is properly with your corporate logo. Colors, lines, images, styles, designs and verbiage – everything should feel organic, complete and self-referential.
There are many design firms that specialize in professional logos. See to it that you consult with one that understands your business’ philosophy and vision. Work with a reliable and responsive design team.
The final tip for creating the perfect business reception sign is to prioritize quality over price. Not that you have to spend an arm and a leg, but just remember that like with anything else – you get what you pay for in an office sign. Remember that the lobby signage you are about to develop encapsulates your business and corporate identity – don’t gamble your reputation to save a few bucks, particularly when the right first impression through a quality reception sign is sure to generate repeat customers…
· When you create, design or develop a business logo, always remember that this will contribute to your business identity. Each element that you incorporate in it is representative of your business and employees, so be mindful of quality and proper representation.
· Employ the help of professional logo designers from a reputable design firm for your logo, if you haven’t already. Whether you are a small, medium or a big business operation, your interior office signage should communicate your professionalism and reputation.
· Don’t be afraid to try a unique style of reception signage which could really set you apart from the signs in other office lobbies. Work to come up with a unique design that will create a strong first impression and a lasting impact for people. Make your business sign stand out.
· Ensure that the business philosophy of your company represented is properly with your corporate logo. Colors, lines, images, styles, designs and verbiage – everything should feel organic, complete and self-referential.
There are many design firms that specialize in professional logos. See to it that you consult with one that understands your business’ philosophy and vision. Work with a reliable and responsive design team.
The final tip for creating the perfect business reception sign is to prioritize quality over price. Not that you have to spend an arm and a leg, but just remember that like with anything else – you get what you pay for in an office sign. Remember that the lobby signage you are about to develop encapsulates your business and corporate identity – don’t gamble your reputation to save a few bucks, particularly when the right first impression through a quality reception sign is sure to generate repeat customers…